From Heritage to Multi-Expression

When “The Origin of the Celebrities Is▁Awaken

There are people who have▁spent▁most of▁their▁lives▁attached to Ha Long Bay,▁tracking the▁changes of▁heritage and tourism. With Mr. Chen Hung, Chi Chi Chi▁chief of the Xil Long Tour Society, that▁voyage▁existed▁through the▁ships day-to-day▁crossings,▁bringing▁visitors to▁explore the▁beauty of the bay. Mr. Hung▁recalled: "In the▁past,▁visitors to Ha Long▁visited▁mainly▁during the day, with a▁fairly monotonous▁product▁which was▁watching the▁island of▁rocks,▁caves,▁ocean▁bath. The Bay of Ha Long has▁become the▁centre of a ever-rich, from tour, nightouts,▁food-eating, to▁music,▁cultural▁experience and▁many new▁travel▁products...".

▁Behind▁each▁train▁leaving the▁dock is an▁ecosystem that▁operates▁together, from the▁harbour,▁transport,▁shelter,▁humidity, to▁entertainment▁services and▁human▁resources. In that▁ecosystem, the▁main▁natural▁resource is “the▁origin,▁which▁gives the▁attraction to the▁destination,▁shape the▁product and▁extend the▁experience space. It is▁also the▁basis for the step of the step into the▁reality of two▁specific▁values▁identified in the▁province’s▁value system: “The▁beautiful▁nature and the“ specialization.

That▁advantage was first▁created by a▁rare▁natural space. Nhang not▁only▁owned the Bay of Ha Long - Heritage has▁been▁registered three▁times by 3, but▁also has the Moss Zilong Bay,▁along with the system of 2.077▁land▁islands,▁which▁spread▁across the▁sea,▁creating a▁diverse▁landscape▁community, rich in▁geology,▁terrain and▁ecology. This is the▁basis for▁forming▁many▁products from tourism,▁exploration,▁resorting,▁sailing, to▁natural▁experience and▁advanced▁travel▁services.

If the▁island▁sea▁forms a “spectacular▁brand, then the▁depth of▁culture▁adds to the▁attraction and the▁ability to hold on to▁visitors. Ning▁currently has over 600▁historical▁monuments, the title▁triumphs over the▁scene, of▁which is▁prominently the Yengzi Space of the▁Silent World Heritage - Longland-Lint-Shan-Shan-Shan-Shan-Shan-Yin-Laver-Sea-Sea-La-La-Din-Lin-Lin. Mountainings,▁natural▁landscape mixes with the▁Buddhist▁culture of Biology▁which▁forms a▁different▁product,▁supplementing the▁island's▁tourist▁power. From there, the▁picture of the Ningian tour was▁increasingly▁diverse with the interlocking of▁sea▁travel,▁island,▁culture,▁spirituality,▁ecology,▁rest and▁leisure.

But the▁resource, though rich, really▁only▁becomes the▁incentive to▁grow▁when▁organized,▁connected and▁created▁value. A▁clear▁identification of that▁advantage,▁Guangzhing▁soon▁identified tourism as one of the▁major▁economic▁sectors in▁development▁strategy. The 07-NQ/TU▁resolution of the 24 May 24/2013▁development of the 2013-2020▁period,▁vision to 2030 and▁Resolution 0-2-NQ/TU on 5/2/2016 County Party for the▁development of▁services has▁created▁important▁directions to▁promote▁social▁resources, step by step▁making the▁resource a▁product and▁products a▁value. ▁Economics.

One of the▁clear▁transitions is how the Ning▁solves▁its▁approach to the▁destination. The series of▁low-level▁buildings for▁transportation,▁sea▁ports,▁airlines and▁municipalities were▁invested in synchronization. The International▁Airport Port of Dungean, the Han Long International▁Ship Harbor, the Coast Guard International▁Shipship, and the Long-Seam Highways, Hou Long-June, Ortun - Lire and the▁bridge system have▁shortened the▁gap,▁extending the▁resource-talbing▁radius,▁facilitated for▁visitors to reach more▁destinations on the▁same▁journey.

▁Along with the▁infrastructure,▁Guangzhin▁promoted▁promotion,▁attracted▁investment, co-operated business and▁mobilized▁social▁resources to▁develop▁products. From the point of▁mainly▁exploiting a▁few▁points to▁fame, the▁province▁takes step-by-step to▁form the thought of▁developing the▁tourist▁ecosystem, in▁which▁resources are▁platforms,▁businesses are▁direct▁manufacturing▁forces,▁infrastructure▁creating the▁ability to▁connect, and the open policy for▁shared▁resources.

That move is▁changing the▁perception of▁Guangzhing's▁view of▁travel. Not▁only▁exploit what▁nature▁gives, but step by step add▁value to that▁very▁advantage; Not▁only pulls▁tourists to a point, but▁opens up▁longer, more▁experienced▁journeys,▁whose▁value is▁increased. This is the▁very▁basis for▁traveling▁becoming an▁increasingly▁important▁force in the new▁growth model of▁Guangzhong.

▁Values will be long▁connected

If the▁resource is “the▁original of the Centro, then the▁style of Ning▁organization,▁mining, and▁renewing that▁capital is the key to tourism's▁ability to make▁decisions. Over the years, the▁province's▁travel▁development thought has had a▁sharp▁shift: not▁only▁exploit what is▁available, but▁actively▁create more▁products,▁extend▁experienced space and▁aim for high▁value▁segments.

▁According to Mrs. Náyyan,▁Deputy▁Director of VH-TT&DL,▁Guangzhen▁identified tourism as one of the▁pillars of▁sustainable▁development, and▁also a key▁force in the▁transition of▁growth▁models from “green. From that▁direction, the▁province is▁stepping back to▁its▁destination in the▁direction of "A▁Journey - David▁Experience". Island Sea▁Resources were▁developed into▁resorting▁products,▁experience and▁higher tourism; Mountain,▁landscapes▁attached to▁culture are▁mined▁ecologically,▁psychically,▁exploring; tour▁municipalities▁continue to be▁supplemented with▁fun▁products,▁entertainment, shopping and night▁services.

For these▁ideas to▁become a▁specific▁product, the NHang▁focused▁its▁infrastructure and▁land-based▁investments for▁strategic▁investors to▁participate in tour▁development. The▁presence of▁major▁brands▁such as Sun Group, Vingroup, FLC, BIM... has▁contributed to the▁formation of a new look for NHT tours with▁resorts, golf courses,▁entertainment complex,▁health care▁services, and▁senior▁resorts. It may refer to Vinpearl Ha Long, the▁resort and the FLC Ha Long golf course, Legacyyan, the Hot War Reservation...

▁Along with▁large▁projects, the▁base system is▁also non-stopped on▁scale and▁quality,▁which▁currently has about▁1.700▁facilities▁operating. The▁infrastructure and▁services that are▁invested in the▁paper not▁only help▁Guangzhong to get▁larger▁customers, but more▁importantly▁facilitated for▁visitors to stay▁longer,▁experience more and▁spend more.

The space▁travel is not so▁narrow around the▁area of Ha Long before. The▁whole▁province▁took▁steps to▁form multi-central▁structure,▁multiple▁products with two world▁heritages, four tour▁centers, 33▁routes, 91▁tourist▁points, 8▁state-level tours and 5▁national-level tours. Four▁lines of▁active▁products,▁including▁island tourism,▁spiritual▁travel,▁border-and-selling▁commercialism and▁community▁ecosystems are▁being▁held in▁mutual▁support, so that▁each▁region▁develops a▁strong, but▁together▁contributes to the▁creation of a point to the unifying Forum.

▁Advanced▁segments, golf,▁resorting,▁seaboats,▁health care are▁helping Ninzhen to▁access▁large-time▁customer▁lines. In the▁meantime, at Ping Mori, Bach, Miss Su, Deng, Hai Shan... The▁indigenous▁values▁opened up another▁approach. The▁culture of the peoples of▁evily, Dao, Sán Just, Sándu; Skills,▁dishes,▁festivals, and▁community life▁became the source of “the▁soft▁resources,▁creating▁depth and▁difference for▁products.

The▁combination of▁modern,▁senior▁products, with▁native▁experience is▁helping▁Guangzhing to have more about▁herself. Tourists not▁only come to see a▁sea bay, or a▁winning name, but can▁rest,▁enjoy the▁food,▁explore▁culture,▁experience▁community life, play and shop on the▁same▁journey. From one point to another,▁Guangzhing is▁taking the step of building into an▁experimental▁ecosystem.

▁Such▁movements are▁clearly▁reflected in the▁figures. In 2019, before the Covid-19▁pandemic▁occurred,▁Guangzhin▁welcomed about 14▁million▁guests, in▁which▁international▁guests▁reached 5,2▁million▁hits; The▁total▁revenue from tourism▁reached▁nearly 29.487▁billion. After the▁pandemic, tourism▁quickly▁recovered and▁created new▁landmarks: 2023 pick-up of 15,5▁million▁guests,▁earning about 33.400▁billion dollars; 2024▁reached 19▁million▁customer▁hits,▁revenues over 46.550▁billion. By 2025,▁Guangzhen▁picked up 21,28▁million▁guests, a▁total of about 57.000▁billion dollars,▁making tourism one of the▁important▁motivations of▁economic▁growth.

But▁those▁numbers▁only show the▁emphasis of an▁economy; What is more notable is the change in the way the Instituency▁creates▁value from tourism. In the new▁development space▁towards Central City, the▁requirement is not to just pick up▁guests, but to▁raise▁growth▁quality,▁increase▁value on▁each▁journey and▁expand▁travel▁consumption space. ▁According to this, Ning is▁heading▁towards the▁ocean▁urban model -▁border -▁legacy; Green▁development,▁intelligence,▁sustainability,▁adaptation to▁climate change and▁harmony between▁economics,▁society and the▁environment.

One of the new▁directions is to▁bring in the▁heritage▁economy,▁cultural▁industry and night▁travel into new▁growth▁spaces. The▁project for the▁development of the▁heritage▁economy, the night-to-night▁travel and▁cultural▁industry of▁Guangzhou until 2030, the▁vision to 2045▁clearly▁determined: Heritage is▁core,▁culture▁industry is the▁tool of▁transformation, tourism is the▁spreading▁channel and the night▁economy is the open space of▁consumption,▁increased▁experience.

This is▁also a move from the thought of “the fall of▁resource to the“▁value of the DRC▁resource. Heritages,▁festivals,▁cultural▁spaces,▁art,▁humidity and▁public life are not▁only▁preserved, but can▁also▁become▁ingredients to▁create new▁products; Daytimes are the▁main time of▁travel▁activity that will be long▁connected to night with▁cultural▁programs,▁art, shopping,▁food and▁entertainment.

By 2030, the NHang▁set a▁goal to pick up 28▁million▁visitors, the▁travel▁revenues▁reached 160,000-170▁billion in▁coins,▁contributing 13-15% of the▁province's GRDP; ▁forming three▁national tours▁associated with night▁travel and▁cultural▁industry, 8▁heritage▁economic▁spaces and 6▁major night▁economic▁development▁areas. ▁Along with that, the▁province▁aims at 100%▁digitalization of the▁object▁cultural▁heritage, non-national sub-body, special▁country to▁serve▁conservation, tourism and new▁product▁creation.

Farther, by 2045, Ning was▁headed▁towards▁becoming the▁leading▁cultural,▁artistic, and▁heritage tourism of the▁Asian - Pacific▁region,▁growing in▁value▁sequences and▁attached to the▁target of a▁clean▁discharge with “0.

▁Looking back on the▁journey, the breakdown of the Ninzhing tour▁thus not▁only▁lies in the▁growth▁figures, but more▁importantly the▁journey to turn▁resources into▁products,▁making▁products▁valuable and▁each step▁making that▁value a▁competitive▁power of a▁destination. In the▁future city space of▁Guangzhing, the▁advantages of▁sea,▁island,▁heritage,▁culture,▁urbanity,▁borders and▁infrastructure will no▁longer▁develop▁separately. All are▁expected to▁connect into a▁larger▁ecosystem, where▁each▁land is a▁destination,▁each▁legacy is a▁story and▁each▁experience▁opens another▁door for▁visitors to▁explore▁Guangzhin. It is▁also the way tourism▁contributes to▁writing the▁development▁story of▁Guangzhou: From a▁land rich in▁resources to a place of▁value,▁wealth of▁experience and▁competition at an▁area level,▁internationally.